This annual 2-day food-tasting event in New York City’s Upper West Side, is a collaboration with Shadowbox Design Management,  Agency 21 Consulting and Columbus Avenue Business Improvement District (BID). Shadowbox Design Management handles various aspects, including lighting, sound, and décor, all of which contributed to creating a vibrant and engaging atmosphere.

The lighting setup provided not only highlighted the vendor tables, enhancing their visual appeal, but also created an overall ambient lighting scheme for the 180’ tent. This careful consideration of lighting is crucial for setting the right mood and ensuring that attendees have an enjoyable experience.

The festoon lights for the outdoor seating area adds a summery and whimsical touch, aligning well with the event’s spirit.

The provision of audio throughout the tent and the outdoor seating area, with fun background music, enhances the overall ambiance and ensures a lively and enjoyable atmosphere.

Changing the décor each year, helps to keep the event fresh and exciting for returning attendees. The focus on bold and modern elements adds to the event’s appeal.